Aluula Composites closed the second quarter with record revenues driven by the growth of the Performance Outdoor segment and the use of its ultralight composite materials in products. The Canadian brand specializing in material production almost doubled its quarterly revenue, maintaining gross margin within the predetermined range and strengthening its financial position. According to theContinue reading “Aluula closes the quarter with a 94% increase thanks to the growth of the outdoor segment”
Tag Archives: outdoor
More participation and less loyalty, this is how the outdoor market is changing in the United States
In 2025, 183.2 million Americans engaged in outdoor activities, equivalent to about 60% of the US population aged six and older and nearly 30 million more participants than in 2019. This is a record in terms of participation, certified by the 2026 Report on outdoor participation trends by the Outdoor Industry Association (OIA). However, behindContinue reading “More participation and less loyalty, this is how the outdoor market is changing in the United States”