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MagNet: a growing international identity

2 April 2026

Over the years, MagNet has established itself as the definitive benchmark in the Italian b2b trade industry. Today, we are taking a bold step forward to meet the needs of an increasingly interconnected global market. We are proud to announce that, starting this year, all digital editions of our magazines will be available to read and download entirely in English. This natural evolution aims to broaden our editorial reach and create unprecedented networking and visibility opportunities for professionals worldwide.

MagNet currently boasts a readership of 2 million people, encompassing a diverse network of companies, agents, retailers, buyers, opinion leaders, influencers, agencies, journalists, bloggers, VIPs, athletes, event organizers, managers, and consumers. Our international editions are designed to further increase the reach and capillarity of our information, dismantling linguistic barriers that—now more than ever—can be seamlessly overcome.

We aren’t stopping at print. Our entire digital ecosystem is now fully bilingual. By using the dedicated language toggle in our website menus, users can access all our content in English, ensuring they stay updated on a daily basis. Furthermore, international professionals will receive periodically a specialized English newsletter featuring a curated selection of the most relevant news from their specific sector.

From print magazines and web platforms to newsletters and social media, our goal is to double the reach and value of all our assets. With this strategic editorial expansion, MagNet aims to broaden its horizons and forge deep, lasting connections beyond national borders.

A prime example of this evolution is the Outdoor & Running Business Days. Now in its 11th edition, the event took a decisive step toward global expansion in 2026 through the partnership with the European Outdoor Group (EOG) and leading European trade associations. Held in Riva del Garda from May 14th to 19th, the European Outdoor Week will mark a new chapter in our publishing house’s 20-year history—a history that is becoming more international every day.

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