The first edition of Saudi Lifestyle Week – Fashion, Sportswear, Design, held from October 6 to 8, has ended, delivering significant results and opening new horizons for industry professionals.
This inaugural b2b event in Saudi Arabia introduced an international trade fair format dedicated to fashion, sportswear, and design, positioning Riyadh as an emerging hub for professionals and brands seeking opportunities in the Kingdom’s fast-evolving market.
The event hosted 168 international brands across fashion, footwear and accessories, sportswear, textiles, and interior design, covering an exhibition area of 4,750 square meters at the Riyadh International Convention and Exhibition Center (RICEC). Companies from 12 countries—including Belgium, Germany, India, Italy, Saudi Arabia, New Zealand, Portugal, Spain, Switzerland, Turkey, the United Arab Emirates, and the United Kingdom—highlighted the event’s strong international appeal.
More than 2,800 trade visitors from 36 countries attended Saudi Lifestyle Week, confirming its role as a key platform for business networking among companies, buyers, retailers, and media representatives, fostering new collaborations and growth opportunities.
THE EVENT
Saudi Lifestyle Week (SLW) is a vital b2b event for international brands aiming to enter the Saudi market. The new platform brings together three synergistic sectors at the heart of the Kingdom’s lifestyle transformation: FASHION (apparel, footwear, accessories, lingerie, and swimwear), SPORT (sportswear, equipment, and accessories), and DESIGN (furniture and interior design).
Riyadh, the capital of Saudi Arabia, has become a center of innovation and development. With Vision 2030 rapidly taking shape, the Kingdom is making major strides toward economic diversification and opening new doors for global enterprises. Saudi Arabia is increasingly becoming a hub for international investment, and Saudi Lifestyle Week represents a strategic gateway to connect with this expanding market.
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